Spotlight advertising is projection ads that are typically placed on large, opaque walls on the sides of buildings, usually concentrated in areas where nightlife entertainment is abundant. The projection ads can be full-motion video acting as a large scale TV commercial playing on the side of a building. Recently, advancements have been made in 3D projection mapping, further pushing the “wow” factor that can be accomplished with these large outdoor advertisements.

Spotlight advertising: large-scale, temporary space in areas with limited options

Spotlight projection ads are a great way to to get your message into an area with limited or sold out media space. Short term events can also benefit from spotlight advertising. Without standard vinyl production costs, advertisers can save without downsizing their presence.

To see similar advertising options, visit our nightlife advertising page. 

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