Advertising in Dallas, TX
Dallas was founded in 1841, but formally assimilated as a city in 1856. As of 2010, the population of Dallas was 1,197,816, causing the city to be the ninth-largest in the US and the third-largest in TX. The Dallas–Fort Worth–Arlington metropolitan area had a population of 6,645,678 in 2012. The city became historically noticed with its oil, cotton, and railroad influences. Today, the economy in Dallas is centered around banking, commerce, telecommunications, computer technology, energy, healthcare, medical research, transportation, and logistics. One of the largest and busiest airports in the world, Dallas/Fort Worth International helped Dallas become a strong inland port. The city of Dallas is ranked 14th in the world by the Organization for Economic Co-operation and Development. It’s the only city in the South Central regional area to be recognized by the OECD.
Dallas Metro Demographics
Population*: 912,254 (18+)
White American: 50.7%
Hispanic or Latino: 42.4%
African-American: 25%
Asian American: 2.9%
From two or more races: 2.6%
Native American: 0.7%
Median household income: $42,259
Have specific questions about outdoor advertising in Dallas, TX? We’re here to help. Give us a call or fill out a proposal request.
Sports in Dallas
MLB | NFL | NBA | NHL | MLS | PASL |
Texas Rangers | Dallas Cowboys | Dallas Mavericks | Dallas Stars | FC Dallas | Dallas Sidekicks |
Events in Dallas
Addison Oktoberfest | Dallas Autorama | Juneteenth Celebration | Stevie Ray Vaughan Remembrance |
Air Power Expo | Dallas Blooms | Kaboom Town | Taste of Addison |
Antique Auto Swap Meet | Dallas Dance Festival | Kid Film Festival | Taste of Dallas |
Arbor Daze | Dallas Spring Home & Garden Show | KRLD Restaurant Week | Texas Heritage Crafts Heritage Crafts Festival |
Artfest | Dallas Video Festival | Main Street Fort Worth Art Festival | Texas Home & Garden Show |
Bank of America Colonial Golf Tournament | Deep Ellum Arts Festival | Martin Luther King Birthday Parade | Texas International Blues Festival |
Blue Yule Art Sale | Dickens In Historic Plano | Mayfest | Texas Scottish Festival and Highland Games |
BluesFest | EarthFest | NASCAR Nextel Cup Series | The Nutcracker |
Boo at the Dallas Zoo | Elvis Run | National Hockey League | Trains at NorthPark |
Butterfly Flutterby | First Lady Conference | North Texas Irish Festival | Trinity Arts Conference |
Adolphus Children’s Christmas Parade | Fort Worth Bead Market | Old Fashioned Fourth of July | Turkey Trot |
Celebrity Cutting | Fort Worth Greek Festival | Partyfest | USA Film Festival |
Charity Car, Truck and Cycle Show | Fright Fest Pet Parade | Prairie Dog Chili Cookoff | Viva Dallas! Hispanic Expo |
Chi Omega Christmas Market | Goth Ball | Rescue Round-Up | West End’s Mardi Gras Parade |
Chili Pepperama | Grapevine Heritage Festival | Russian Festival | Western Swing Festival |
Chisholm Trail Round-Up | Greek Festival of Texas | Savor Dallas | Wine and Dine |
Christmas Boat Parade & Bonfire | Green Horse Days | Shakespeare Festival | ZestFest |
Cinco de Mayo Big Parade and Festival | Greenville Avenue St. Patrick’s Day Parade | SnowFest | |
Cotton Bowl Parade of Bands | Haunted Symphony | Southwestern Exposition Rodeo | |
Cottonwood Art Festival | Holiday at the Arboretum | Starbucks Jingle Bell Run | |
Cross Timbers Classic Bike Ride | Interstate Batteries Texas Stampede | State Fair of Texas |
Most large-scale events in the market are held at the Dallas Convention Center.
Business and Education in Dallas
The city is home to nine Fortune 500 companies. They are AT&T, Southwest Airlines, HollyFrontier, Texas Instruments, Dean Foods, Tenet Healthcare, Energy Transfer Equity, Energy Future Holdings, and Celanese. Other companies of note headquartered in Dallas include Architecting Innovation, The Beck Group, Borden Milk Products, Briggs Equipment, Brinker International, Chief Oil & Gas, Continental Electronics, Dave & Buster’s, ENSCO International, Fairmount Food Group, FedEx Office, FFE Transportation Gap Broadcasting Group, General Electric Capital, Haggar Clothing, Half Price Books, Hall of Fame Racing, Harwood International, HBK Investments, Hoak Media Corporation, i2 Technologies, InfoCom Corporation, Match.com, Matrix Business Technologies, Monitronics, MumboJumbo The Odee Company, PainsCapital Corporation, Reddy Ice, Regus, Rolex, Titanium Metals, Tuesday Morning, and United Surgical Partners International.
Advertising & PR agencies: (AD) Slingshot, LLC, Reynolds Outdoor Media, Inc., Shelley Ellis Consulting, The Hunter Harris Group, LLC, Square One, ExecSearches.com, BUSINESSOFTODAY.COM, The Marketing collaborative, Illume Global Dallas, Apollo Interactive (PR) MM2 Public Relations, Focus Communications, Inc., The Marketing Collaborative, Levenson & Brinker Public Relations, Harrell Group, Ken Benson & Associates, Weber Shandwick, Bacon Global Group, LLC, FleishmanHillard Dallas, and Ketchum, Inc.
Colleges: There are three public universities located within the city limits: University of Texas Southwestern Medical Center (UT Southwestern), Texas Woman’s University (TWU), and University of North Texas at Dallas. Private colleges in the city include Paul Quinn College, Dallas Baptist University (DBU), and Criswell College.
Must see destinations in Dallas, TX
African American Museum | Dallas Heritage Village at Old City Park | Frontiers of Flight Museum | Millermore Mansion | Pioneer Plaza |
Bank of America Tower | Dallas Holocaust Museum | Hall of State | Museum of Biblical Art | Renaissance Tower |
Bishop Arts District | Dallas Museum of Art | John F Kennedy Memorial Plaza | Nasher Sculpture Center | Reunion Tower |
Civic Center | Dealey Plaza District | McFarlin Auditorium | Old Red Museum | Texas Museum of Automotive History |
Crow Collection of Asian Art | Deep Ellum (Deep Elm) | McKinney Avenue | Pegasus Sign | Turtle Creek Greenbelt |
Dallas Cattle Drive Sculptures | Fountain Place | Meadows Museum of Art | Perot Museum of Nature & Science |
For more information on Dallas, please visit the Dallas Regional Chamber of Commerce website.