On bus digital displays are located on the exterior of buses. The signs are typically located on the side of a bus, often below the rider’s windows and between the tire wells. Digital bus displays are at eye level to reach pedestrians, commuters and vehicular traffic. These exterior transit displays are used to reach a mass audience.

On bus digital ads make standing out attention easy

On bus digital displays are bright therefore grabbing attention is not an issue. These signs can be seen from far away and since the creative changes the movement is eye catching too. Typically the loop is less than a minute and holds approximately 6 advertisers. The average spot length is less than ten seconds in length. With digital advertising, advertisers have the ability to change their message throughout the day. An advertiser could run a message in the morning, afternoon and evening.

To see similar advertising options, visit our transit advertising page. 

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