Celebrating the life of Dr. Martin Luther King, Jr. Martin Luther King, Jr. Day honors Dr. King on the third Monday of each January. In celebration of this years observance (2015), the Matrix team came together to share with you some of...
OH-IO Not only is tonight’s Championship game all we can talk about in the office, but it seems to be all anyone can talk about throughout the country! We decided to take a little time out today to share our Buckeye Pride. To see more...
ART EVERYWHERE took over last month. Five art institutions (Art Institute of Chicago, Dallas Museum of Art, Los Angeles County Museum of Art, Whitney Museum of American Art in New York & National Gallery of Art in Washington, D.C.) teamed up...
We put together some pretty compelling facts when it comes to the use of one of out-of-home advertisings longest standing media options, billboards. Keep scrolling for the text version. The facts about billboards The average American...
Recently our Director of Social Media and Online Marketing was interviewed by Media Life Magazine. The topic? Integrating social media into outdoor advertising campaigns. Social Media Outdoor Advertising How long has social media been a necessary...
In honor of African American History Month, let’s take a look at some truly excellent examples of African Americans in outdoor advertising. Leading African American Figures in Out-of-Home Advertising Martin Luther King, Jr. Media type...
It’s easier than you think. With the approach of the Super Bowl comes article after article, tweet after tweet about the commercial content brands will be using during the big game. The 2013 Super Bowl welcomed 108.7 million viewers. Each...
Martin Luther King billboard ads are often used to spread equality and celebrate the milestones of America. Many brands use MLK in their advertising campaigns to honor the civil rights champion and pay tribute during holidays such as Martin...
One of the questions we hear often concerns ‘how to advertise at truck stops.’ The media type used to advertise at truck stops is readily dependant on the campaign goal and the messaging being used. Gas pump toppers, in-store posters...
Catching the holiday spirit The holidays are a great time of the year to take stock of what is really important. Here at Matrix Media Services, we really like to ramp up our social good efforts at the end of each year. What you may not...
A Commercial About the Success of Billboards We can all agree that the glitz and glamour of a television commercial is tough to deny. Yet, this advertising form boasts one of the highest cost per points. With an average of an estimated 7 to 1...
When did you start working at Matrix Media? seems like only yesterday (wink, wink) about 17 years ago. Matrix use to be a client of mine 🙂 What was the hardest out-of-home media concept for you to grasp when you began working in the industry?...
