Media Mix: The Value of Outdoor Advertising A media mix is the combination of multiple mediums used to achieve marketing goals. These combinations often include a mixture of out-of-home, radio, television, print, online, and many non-traditional...
Top carpooling markets tend to transition to top billboard markets. Where there is high commuter traffic, there's high reward for outdoor advertising. Increasing potential exposure time for your billboard (i.e. during that traffic no one likes)...
Reaching over 108 million adults in the U.S. each month
Common Questions About Our Media Buying Software If you have questions not covered below, contact us. We’re happy to help. Q: Can I purchase the media buying software? A: No, there’s no need. It’s actually free with our...
OAAA launches national out-of-home PSA campaign. According to a newsletter sent out this afternoon by the Outdoor Advertising Association of America (OAAA), a new public service campaign just launched encouraging voter registration and...
We have the media you need, in the markets you want. Welcome to our mobile website! Our desktop version has more content so please feel free to try us there as well. To navigate our site here, click the icon in the top right corner of your...
Looking for electronic billboards? Electronic billboard is another term for digital billboards. In the digital out-of-home advertising industry, we refer to electronic billboards as digital billboards instead. The term electronic billboard is...
1. Outdoor advertising has the lowest cost per thousand OOH has a lower cost per thousand than any other type of advertising. Outdoor advertising costs 80% less than television or newspaper ads, and 50% less than radio ads. 2. Outdoor advertising...
Amani Madison Media Buyer Amani has officially been part of our team for a year! She’s actually the niece of a former employee who retired a few years ago. We love having her personality around the office and rumor has it, candy (sugar) can...
Suicide Squad villains post up with OOH If we’re being completely and totally honest… we have some huge DC Comic fans around here and they cannot contain their excitement for the release of Suicide Squad. We allowed them to indulge in...
Client Testimonials Being successful isn’t about what you think of yourself, but what others think of you. We have the fortune of working with amazing clients who value our services. We’re honored to share some of their recent...
Billboard Advertising Cost Billboard advertising costs vary per market and per size. The cost to advertise on a billboard using a bulletin structure can be anywhere from $25,000 to $6,000 in a top market (New York, LA, Chicago) to $2,000 to...
