Advertising in Boston, MA
The capital of Massachusetts is Boston, which had an estimated population of 636,000 in 2012, making it the largest city in the state. This city is at the center of the Greater Boston metropolitan area, where 4.5 million people live. It is one of the oldest cities in the U.S., founded by Puritan colonists from England in 1630. Several key points of American history happened in this city, the Boston Massacre, the Boston Tea Party, Paul Revere’s “midnight ride” during the American Revolution, the Battle of Bunker Hill, the Siege of Boston, the first U.S. public school in 1635, and the first subway system in 1897. On April 15, 2013, during the famed Boston Marathon, the city suffered from two bombs that killed three people and injured hundreds. Sometimes the city is referred to as “The Athens of America” due to the many medical and education colleges in the area. Boston’s economic base also includes finance,professional and business services, and government activities. The city has one of the highest costs of living in the U.S. and is ranked the 129th most expensive major cities in the world. However, it is still high on the world’s livability rankings, making it the 36th worldwide in quality of living in a 2011.
Boston Demographics
Population*: 529,551 (18+)
White American: 53.9%
African-American: 24.4%
Hispanic or Latino: 17.5%
Asian American: 8.9%
From two or more races: 3.9%
Native American: 0.4%
Median household income: $51,739
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Events in Boston
100 Inning Game | Boston Arts Festival | FutureM | Penny Arcade Expo |
AIDS Walk Boston | Boston Film Festival | Head of the Charles Regatta | Running of the Brides |
Ancient Fishweir Project | Boston Marathon | Ice Chips | Somerville Open Studios |
Anime Boston | Boston Underground Film Festival | NEMO Music Showcase and Conference | Walk for Hunger |
Beacon Hill Garden Club | Boston Wine Festival | New Charles River Run | Winterball |
Beanpot | Freedom Rally |
Sports in Boston
MLB | NLL | NHL | NBA | MLS | WPS |
Boston Red Sox | Boston Blazers | Boston Bruins | Boston Celtics | New England Revolution | Boston Breakers |
Most large-scale events in the market are held at the Massachusetts Convention and Exhibition Center.
For information on how you can target this area for an upcoming campaign fill out a request for advertising costs.
Business and Education in Boston
Businesses of Note: The city is home to two Fortune 500 companies. They are Liberty Mutual Insurance Group, and State Street Corp. Other companies of note headquartered in Boston include Aberdeen Group, Adams & Co., Alta Communications, Au Bon Pain, Blue Cross Blue Shield of Massachusetts, Blue Ribbon Barbeque, Cheapflights, Evergreen Investments, Fidelity Investments, First Act, Gillette, Investors Bank & Trust, Liberty Mutual, Life is good, New Balance, Sam Adams, Schrafft’s, and Service Corporation of America.
Advertising & PR Agencies: (AD) The Ad Club, Gray Rambusch, Inc., Digitas LLA, Hill Holiday, Adam Ritchie Brand Direction, Nanigans, C3 Internet Marketing, MediaMob, Mullen, MRO Advertising & Public, Collective: The Audience Engine, Market Monkeys, Wall Street Journal: Classified Advertising, Aericon, Verve Creative, Inc., SiteSpect, Inc., Bridgeman Communication, Inc., RaizLabs, Global Management Advisors, (PR) Hunter & Co Communications, Lois Paul & Partners, Slowey McManus Communications, Schneider Associates, Text 100, Fairfax Communications, American Graffiti, Nicolazzo & Associates, Crawford Strategies, Sharon Merrill Associates, Edelman, Global Management Advisors, Adam Ritchie Brand Direction, and Liberty Square Group.
Colleges: There are two public universities located within the city limits: University of Massachusetts Boston (UMass Boston), and Massachusetts College of Art and Design (MassArt). Private colleges in the city include Boston University (BU), Emmanuel College (EC), Simmons College, Wheelock College, Wentworth Institute of Technology, New England School of Law, Emerson College, New England School of Art and Design, New England Conservatory, Boston Conservatory, School of the Museum of Fine Arts, Berklee College of Music, Harvard University, Massachusetts Institute of Technology (MIT), and Tufts University.
Must see destinations in Boston, MA
Acorn Street | Boston’s Best Cruises | Granary Burying Ground | Museum of Science | Sheer Madness |
Arnold Arboretum | Bunker Hill Monument | Isabella Stewart Gardner Museum | National Park Service Visitor Center | Symphony Hall |
Beacon Hill | Castle Island | John F. Kennedy Presidential Museum & Library | New England Conservatory Jordan Hall | TD Garden |
Black Heritage Trail | Charles River Esplanade | John Hancock Tower | New England Holocaust Memorial | The Institute of Contemporary Art |
Boston Ballet | Charlestown Navy Yard | Leonard P Zakim Bunker Hill Bridge | North End | The Paul Revere House |
Boston Children’s Museum | Copley Square | Little Brewster Island and Lighthouse | Old South Church | The Printing Office of Edes & Gill |
Boston Common | Fenway Park | Mary Baker Eddy Library | Old State House | USS Constitution Museum |
Boston Harbor Islands National Park | Freedom Trail | Massachusetts State House | Opera House | Wang Center for the Performing Arts |
Boston Symphony Orchestra | George’s Island | Museum of Fine Arts | Prudential Center | Waterfront |
Boston Tea Party Ships & Museum |
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For more information on Boston, MA, please visit the Greater Boston Chamber of Commerce Website.